About by Parra
Founded by Dutch artist Pieter 'Parra' Janssen, by Parra is a celebration of post-pop imagery and vibrant, hand-drawn typography. The brand serves as a wearable canvas for Janssen's world-renowned surrealist artwork, featuring high-quality garments characterized by a signature palette of pinks, blues, and teals.
Our Mission
Our mission is to bridge the gap between contemporary fine art and streetwear through unique, artist-led designs and premium craftsmanship.